Scott Penzarella is concept founder and general manager of Studio Velo in Mill Valley, Ca and managing partner of The Station SF, a Blue Bottle Coffee cafe in downtown San Francisco. Born in Philadelphia, PA, Scott holds an undergraduate degree in Latin American Studies with a minor in Spanish from Fort Lewis College, Durango, CO and a Graduate Degree in International Business from ESIC in Sevilla, Spain. Scott has traveled extensively nationally and internationally. A well-rounded competitive cyclist, Scott passionately competes in MTB, cyclo-cross, and road competitions. He commutes daily to work on his bike and is a 10-year volunteer at The Redwoods, an assisted living center in Mill Valley. Scott is also a Board Director for the Marin County Bicycle Coalition (MCBC). His passion is now his business and the cycling community that surrounds it.